The Start of Something Good: Stone Brewing Richmond

On October 9, 2014, we announced the selection of Richmond, Virginia, as the home for our upcoming Eastern U.S. brewery, packaging hall and Stone Brewing World Bistro & Gardens farm-to-table restaurant. Located in the city’s Greater Fulton community, the project site offers everything we asked for and more, even though, at first glance, few might be able to see its potential.

As it stands now, the property, which has been vacant for over 40 years, consists of 15 separate parcels totaling 14 acres. Most of the property is the remnant of the now defunct 1970s Urban Renewal Plan and is located adjacent to a former gasworks property. In addition there’s a vacant 1937 terminal building that’s been uninhabited for almost 30 years and a beat-up slab of concrete constituting a former ferry landing.

Admittedly, these hardly sound like value-adds.

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Fortunately, the members of the State and City teams that worked to bring Stone to Richmond (RVA as it’s known to locals) went to great lengths to open our eyes to the possibilities that existed in the property. Allow us to explain.

Classic Combo: Stone Smoked Porter w/Chocolate & Orange Peel

A Mandarin orange wedge dipped in molten ganache, a Grand Marnier-infused 70% cacao truffle, a velvety sweet craft cocktail combining Cointreau and chocolate liqueur, one of those holiday specialty confections that looks like a milk chocolate orange and breaks apart into delicious citrusy-sweet segments…heck, even something as simple as a piece of chocolate and a slice of orange. Regardless of the edible example one references, the symbiotic flavors of chocolate and orange are as plentiful as they are scrumptious. So, when looking for yet another way to use complimentary ingredients to augment our time-honored recipe for Stone Smoked Porter, we decided to lean on this long-time favorite and add our own incredible iteration of cocoa-citrus pairability to the world. Enter Stone Smoked Porter w/Chocolate & Orange Peel, the third transformatively enchanting version of this peat-smoked stalwart to be bottled and distributed to Stone fans.

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Number One Bastard: A First Tangle with Liquid Arrogance

There are watershed moments in everyone’s existences where they look back and see that an event, perhaps comprised of little more than a few seconds and seemingly meaningless at the time, changes the trajectory of one’s life forever. For some, it can be sage words from a wise individual or exorcising themselves from the grip of a premature demise. For others, a chance encounter with the love of their lives or a moment of introspection so deep it inspires sea change, the pursuit of lifelong dreams or the abandonment of ill-conceived ventures in favor of aspiring to something better. And then, for some, there’s the discovery of something life-changing—an artifact, an heirloom, a new technology, a book, a religion, a field of study…or a beer. At first blush, that last one seems like an exaggeration; something you’d expect from a macrobeer commercial wherein some heretofore severely lame, nerdy member of society cracks open a cold-as-the-Rockies can of lo-cal, lo-flavor adjunct pilsner, then suddenly finds himself surrounded by a harem of supermodels on the deck of his new yacht as it pulls into the personal dock at his annexed island mansion in the Bahamas. My story does not end like this, but the tale of my first encounter with Arrogant Bastard Ale does lead to a very happy ending.

Picture it, a Friday night in San Diego during the fall of 1998—a young man yet to quaff his first beer saunters into a low-frills, seemingly Irish-themed bar on the edge of a strip mall that, otherwise, is completely occupied by Asian restaurants. The name of that establishment—O’Brien’s Pub. The mission of the group—beers to kick-start the weekend. Did anybody in the quintet know this was an early Mecca for craft beer in a city that would evolve to become, arguably, the epicenter for craft beer in the United States? Nope. They all just happened to work a half-mile away at a microelectronics manufacturer that often inspired them to seek out adult beverages to help erode the stress of the nine-to-five. The other four laborers in my group hit up O’Brien’s pretty regularly and, thinking I’d make a decent addition to their social circle, had asked me to come along. A fan of friends and adult beverages, I took them up on their invite.

Upon entering the pub, as if by fate, a group of five cleared out from a table in the otherwise packed-to-capacity bar. We scurried over to claim their vacated territory as our own and, as my friends perused a whiteboard with a bunch of foreign-sounding names messily scrawled upon it—Bear Republic Racer 5, Russian River Pliny the Elder, Sierra Nevada Bigfoot—I thought to myself: Crap, I’ve never had a beer before and I don’t want to sound like a loser. What am I going to order? I started combing over my severely limited vernacular where beer brands were concerned, weighing each against the criteria that television ads and billboards had provided to tell me which was the fanciest, top tier choice. A waitress came to the table and, as if sensing the opportunity to completely humiliate a beer rookie, asked me what I’d like to drink. I cleared my throat and, in my deepest, manliest voice, replied: “Um, a Heineken?”

I’d hoped for the others to not even hear me or, if they did, only passively acknowledge the selection as they proceeded to issue their orders…but that didn’t happen. Instead, each of their faces elongated to gaping caricatures akin to Edvard Munch’s famed masterpiece, The Scream. It was as if their jaw muscles had gelatinized at the mere utterance of the Dutch macrobrew. I thought for sure at that moment that my drinking buddies had gone from to-be to would-be status, but then they exhibited the positive behavior that I would later learn is the hallmark of any good craft beer fan. Rather than shame me for being so ignorant to the craft culture, they had the waitress cancel my order and told her, “He’ll have an Arrogant Bastard Ale.” Rather than feel belittled or inferior, I felt gratitude that they’d taken me under their wing and helped me out. And, though I had no idea what Arrogant Bastard Ale was, I had to admit, it sounded a heck of a lot more interesting than any beer I’d heard of up to that point.

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Stone Co-founders Greg Koch (left, and kinda hard to recognize without that beard) and Steve Wagner etch signatures into 3-litre bottles of Arrogant Bastard Ale in the VERY early days of this watershed beer.

Collaboration not Competition: A Look at Craft Beer Culture

The American craft brewing industry is extremely cohesive, with businesses mirroring each other from the West Coast to the East Coast, North to South, Alaska to Hawaii. Even so, San Diego is very unique. With more than 100 brewhouses having opened throughout the county over the past 25 years, the question we hear most is about competition within the industry. It’s an understandable inquiry (imagine having 100 cheese-makers in one county…yeah, we’re looking at you, Wisconsin!), but it always makes San Diego brewers scratch their heads. For the most part, we really don’t see other breweries as competitors. To us, they are our comrades in the fight for the rise in awareness and availability of high-quality beer in a world dominated by macrobeer. That’s the great thing about artisanal industries like craft beer—just like us, our compatriots are working on bettering the craft, and each great new beer gives us, and other breweries opportunities and ideas. It’s a “collaboration not competition” mindset, a constant alliance and source of inspiration among our breweries. We’ll admit that it’s far from the norm for most industries, so one feels compelled to pose the question: How did such a unique business culture arise?

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Tongue Twister: Stochasticity Project Hibiscusicity

Today, we released upon this nation a beer with the most challenging name in the history of our 18-years-young operation. That’s saying a lot considering we’re the craft brewers who brought you such multi-syllabic wonders as Drew Curtis/Wil Wheaton/Greg Koch Stone Farking Wheaton w00tstout, Stone Mixtape Ale vol.9 – Goats in the VIP Room Blend, The Bruery/Elysian/Stone La Citrueille Celeste De Citracado and, of course, Stone Suitable For Cave Aging – An Imperial Smoked Porter Tribute to Danny Williams. Just rolls off the tongue, doesn’t it? Of course, odd nomenclature is the rule of thumb for the Stochasticity Project, which, since its debut earlier this year, has yielded ales called Varna Necropolis and Quadrotriticale. Before unleashing this new moniker on you, perhaps its best to go back a step and examine a term that’s both plenty perplexing and worth taking a look at—Stochasticity.

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Hoppy Uncharted Territory: Stone 18th Anniversary IPA

We pride ourselves on being unpredictable, but we’re able to be honest with ourselves and say that, when it comes to our annual anniversary beer releases, fans know what to expect—something extremely hoppy! And most years, that means an over-the-top India pale ale. Ten out of the 17 anniversary beers we’ve produced to-date have been IPAs, including the past four consecutive years. So, it should come as no surprise that this year, our milestone-celebrating beer is another IPA. But, much as we’ve refused to be completely predictable with our anniversary IPAs (the past four years have featured an imperial British-style IPA, double black IPA, lemon verbena-infused imperial rye IPA, and 100% German-hopped double IPA), 2014’s commemorative hop monster is extremely original. In fact, we’re billing Stone 18th Anniversary IPA as the “hoppiest golden-brown IPA on Earth!” (Yes, that’s our subtle brand of sarcasm you’re picking up there!)

Ich Bin Ein Berliner Brauer: Greg Koch Announces Stone Brewing Co. – Berlin

On July 19, 2014, Stone CEO and Co-founder Greg Koch stood before an esteemed crowd of European friends, compatriots, media and soon-to-be-neighbors in Germany to announce that Stone Brewing Co. is coming to Berlin. The site of the announcement was the historic former gasworks that Koch and company will transform into an equal-parts traditional and modern campus including a state-of-the-art brewery, packaging hall, restaurant and gardens. The following is the speech Greg gave, which lays out Stone’s reasoning, logic, plans, philosophies, passion and intentions for its new space and future in Europe…

Guten abend! Es ist mir eine grosse freude sie heute abend hier zu begrüssen.

As CEO and Co-founder of Stone Brewing Co., it is my sincere pleasure to welcome you. We are here today to celebrate something we are wildly enthusiastic about: fine…uncompromising…delicious…craft beer. And there’s no better way to celebrate it, than to share some with our friends…all of you. Cheers.

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The future site of Stone Brewing Co. – Berlin, located at Lankwitzer Str. 45-57, 12107 Berlin, Germany

Crank It Up: Kyle Hollingsworth / Keri Kelli / Stone Collective Distortion IPA

Our new double India pale ale, Kyle Hollingsworth / Keri Kelli / Stone Collective Distortion IPA recently wrapped up a whirlwind, coast-to-coast pre-release tour. Considering this fruity and pleasantly earthy brew’s rock star status, it seemed fitting to afford it the touring band treatment its co-creators are used to. That duo consists of The String Cheese Incident keyboardist Kyle Hollingsworth and guitarist Keri Kelli of Alice Cooper and Skid Row fame. Together, like savants providing a reliable backbeat for a most magnificent jam session, the duo guided us toward the recipe for this neo-traditional beer. The hop bill consists of Calypso, Comet and Nugget hops, given staccato-esque punctuation thanks to healthy dry-hopping with Vic’s Secret, a recently introduced hop from Australia. But anybody can come up with an out-there (or Down Under) assemblage of hops. What turns this already blaring imperial IPA up to 11 is spicing from coriander seeds and—a first for us—elderberries. It’s unlike any IPA we’ve ever made…and we’ve made a lot of IPAs!

All Aboard: Team Stone Orientation

Even in the exciting brewing industry, starting a new job is a little daunting. Like any job, all the new people and pre-established dynamics can be tough to get a grip on…and then there’s all the work that has to be done on top of that. But add in the hundreds of new people and 18 years of pre-established liquid lore and well-documented ideologies associated with Stone Brewing Co., and it makes for a few abdominal butterflies. Even coming from a smaller but plenty reputable brewing company (well, two, technically, having worked for two brands under one roof, Port Brewing Co. and The Lost Abbey), this was a formidable new career undertaking to say the least. Thank goodness for what may possibly be the best employee orientation in the world—or at least the brewing industry.

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The Whole Story: Stone Stochasticity Project

There’s been some major buzz around a new beer lately. Maybe you’ve heard about it…a double IPA infused with a grove’s worth of hand-peeled grapefruit zest. For devout Stone fans (or more casual visitors to our booth at last year’s Great American Beer Festival), the name of this beer—Grapefruit Slam IPA—probably sounded quite familiar. After all, one of the one-offs we received the most compliments on from beer lovers was our Stone Ruination IPA – Grapefruit Slam Edition. Given this, of course, those deeper down the Stone rabbit hole wondered if we were behind this mysterious new Stochasticity Project brand, despite the fact the beer was registered under a different entity, Koochenvagner Brewing Company. We have something to say to those questioners, especially those who were most vocal—thank you.